Press Release (UK):
Leica has published the suggested retail prices for its new Leica S-System and confirmed October 2009 as the first month for UK availability. The S-System, which sits at the very top end of the digital photography spectrum, will be offered at a very competitive starting price of £15,996 (SRP, body only).
The Leica S-System has been well documented since its launch at Photokina in 2008, and now the release of pricing and availability information brings the world’s high end photo community another important step closer to one of the most significant photo developments in the digital era.
Leica has also confirmed that it will be marketing a series of specialised camera and lens user support/service packages for the S-System and further details will be released soon.
Jon Sareen, UK commercial manager, Leica S-System, commented, “The eagerly-anticipated Leica S-System is a very new and different challenge for Leica Camera Ltd, in comparison to other products in our range. We have engaged new experts, and arrangements regarding leasing and rental facilities are well under way. Service and support will be very hot topics for Leica S-System users, and we can confirm that we are planning a rapid third party UK solution, to work in conjunction with our head office in Germany.â€
First announced in September last year, the Leica S-System redefines the professional DSLR class with a custom 37.5-megapixel, 30 x 45 mm sensor built into a 35mm-sized body.
Leica S-System 2009 range pricing details Leica S2 Black £15,996
Leica S2-P Black * £19,092
SUMMARIT-S 1:2.5/70 ASPH £3,096
SUMMARIT-S 1:2.5/70 ASPH CS £4,025
APO-TELE-ELMAR-S 1:3.5/180 £4,541
APO-TELE-ELMAR-S 1:3.5/180 CS £5,160
APO-MACRO-SUMMARIT-S 1:2.5/120 £4,541
APO-MACRO-SUMMARIT-S 1:2.5/120 CS £5,160
SUMMARIT-S 1:2.5/35 ASPH £3,612
SUMMARIT-S 1:2.5/35 ASPH CS £4,231
Multifunction handgrip S £851
Professional battery charger S £258
* Includes Sapphire Glass monitor screen and S-Body Platinum Service (more details to follow)
CS = Central Shutter Lens
Prices include VAT at 15%, 30 July 2009
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10 Comments
= how much US ?
around $26,000. That’s pretty darn cheap!!
sorry: around US $26,000, I guess they will price it @ 24,999.00 in the US
Hey I won the PDN guess the price thing a while back! I was right! Now to start wrapping up my pennies
I’m sorry Ladies and Gents but that’s too expensive unless they plan on selling just a few thousand world wide. At the rate the competition is putting out new models and considering the pace in which models become obsolete this is a huge product management pricing error. Moore’s Law, my friends. They will only have one year or so of to make money before they will have to upgrade. Who, in their right minds, will spend $24K, the price of a brand new Toyota Prius, for a one year technical advantage? Oh, and I say this as a guy who will be buried with my black Leica MP. Looks like my first digital will be a 5D Mark II. I can drop 5 of them, with lens, in the Nile, Amazon or the Mississippi over the next 2 years for the price of one S2…body. Crazy.
Too much for the body when one considers the longevity of digital bodies and the rapid technology changes of today. The lenses are reasonable by comparison but I was way off on the pricing – I actually thought the pricing would be opposite what it is – cheap body, pricey lenses.
The R10 may have turned out to be a better idea.
What’s with the CS and non-CS lenses? What does “central shutter” mean? Does that mean the shutter is embedded into the lens? Why would you need that if the shutter is in the camera?
CS lenses have an integrated central shutter, most probably a leaf shutter. The rationale is that you can have flash synchronisation at much higher speeds than with the in-body focal plane shutter.
With as set of lenses we’re talking roughtly about 50000$.
That’s a lot of cash..
I’m looking forward to getting this camera. I plan to use it at my nephews birthday party in the fall. I also plan to get some new snapshots of my dog and maybe new flower pictures as well. This S2 is going to look great in the trunk of my new Ferrari 458 Italia. I can’t wait…