Leica partnered with COOPH for photographers’ apparel designer items. Check out the current COOPH inventory at Leica Store Miami and Leica Store PRA.
Press release:
Leica to a T: premium camera company partners with Cooperative of Photography apparel designer
Leica Camera has today announced a collaboration with COOPH – the Cooperative of Photography – which will see the premium camera company introduce a range of photographers’ apparel at its Mayfair store and at Red Dot Cameras in London.
Leica Store Mayfair will initially offer a selection of stylish, high quality T-shirts and hoodies, portraying iconic camera images and including lens cap pockets and other useful features – specially designed with photographers in mind.
Jason Heward, managing director, Leica UK, said, “This is a great partnership between two creative brands who are equally passionate about photography. Cooph’s apparel is functional, well-designed and made for photographers, so it is no surprise many feature the iconic Leica M. We are both focused on photography and creativity, rather than just the product, and aim to inspire our users with content and experiences, such as workshops that encourage vision, originality and imagination. There is a real connection between the two brands in this way.”
COOPH clothing is available in Leica Stores in Los Angeles, Miami, Washington D.C. and New York in the USA, as well as numerous other locations worldwide.