Insta360 announced a new Luna Ultra camera co-engineered with Leica

Insta360 officially announced the previously reported Luna Ultra camera co-engineered with Leica. Pre-orders are now open at:

A Six-Year Partnership in Imaging Innovation

Insta360’s partnership with Leica spans six years and five co-developed products, combining Leica’s optical heritage and iconic color science with Insta360’s Emmy Award-winning imaging technology. With Luna Ultra, the two companies bring that collaboration into a new category, pairing professional optics with compact, AI-powered gimbal camera design.

Luna Ultra was unveiled at Leica’s Headquarters in Wetzlar, underscoring the close partnership behind Insta360’s first Leica co-engineered gimbal camera.

“This launch represents more than a new product announcement. It reflects the shared vision and long-term collaboration between Insta360 and Leica, combining optical heritage with a new generation of intelligent imaging technology.” — Marius Eschweiler, VP of Business Unit Mobile at Leica Camera AG.

Additional informtion and the technical details can be found here:

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Announced and available for order: 7Artisans × Seagull M 35mm f/1.7 limited edition lens for Leica M-mount



Literally a few minutes after I published my previous blog post, I got a notification about the official announcement of the new limited-edition 7Artisans × Seagull M 35mm f/1.7 silver lens for Leica M-mount. You can now purchase one of the 500 limited-edition lenses on the official 7artisans website. The price is $369.

You can use the discount code RUMORS for 5% off when you purchase through this link.

Additional information:

The lens is developed through a collaboration between Shenzhen-based 7Artisans and Shanghai Seagull Digital Camera Co., Ltd. (China’s oldest camera manufacturer, famous for its TLR cameras):

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Coming soon: new limited edition 7Artisans × Seagull M 35mm f/1.7 silver lens for Leica M-mount


In a new collaboration, 7Artisans × Seagull will release a new limited edition 7Artisans × Seagull M 35mm f/1.7 silver lens for Leica M-mount:

Updatethe new lens is now available:

Announced and available for order: 7Artisans × Seagull M 35mm f/1.7 limited edition lens for Leica M-mount

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Cosina to bring back the Voigtlander ULTRON Vintage Line 28mm f/2 & 35mm f/2 Aspherical Type II lenses for Leica M-mount


Cosina will bring back two Voigtlander ULTRON Vintage Line lenses for Leica M-mount in response to numerous requests from customers:

Both models were discontinued in November 2025:

Cosina to discontinue three Voigtlander VM lenses for Leica M-mount

Here is the official notice:

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The next-generation Pixii digital rangefinder camera with Leica M-mount is essentially complete, the company is now looking for investors, partners, and collaborations with other camera manufacturers





Pixii announced that development of its next-generation digital rangefinder camera is essentially complete. The company describes the upcoming model as a true optical rangefinder for 21st-century photographers, featuring advanced technology and patents. To scale from startup-level production to industrial volumes, Pixii is now actively seeking investors, industrial partners, and collaborations with lens makers and other camera manufacturers. This has shifted the target launch to 2027. Previously, the camera was scheduled for the summer of 2026:

The next Pixii camera is expected to be released in the summer of 2026 (+ Pixii Black Friday Sale)

At the same time, Pixii has rolled out major software updates that bring much of the next-generation experience to current Pixii Max and Pixii+ cameras. These include a completely redesigned ultra-responsive exposure system, new highlight-protection logic to better exploit sensor quality, a rebuilt app with improved Android support, and a fresh, more immersive user interface informed by community feedback.

Pixii has reduced the prices of their cameras by up to $500:


Here are the details from Pixii:

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Leica digest #235


→ While memory card prices are going up, SanDisk currently has a sale at B&H.


Cosina officially discontinued the following lenses for Leica M-mount (currently on sale at B&H Photo):


→ After a successful Kickstarter project, the new Peak Design Travel camera bags are now available for purchase.


→ Brightin Star to release a new silver MF 28mm f/2.8 lens for Leica M-mount.
7Artisans to announce a new AF 135mm f/1.8 MAX lens for Leica L-mount.


→ Used compact camera prices quadruple in Japan as CCD models make a comeback.

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Top 10 most viewed LeicaRumors posts for May 2026


Here are the most popular LeicaRumors posts for May 2026:

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