Advertising on LeicaRumors

Since I regularly receive inquiries about advertising on, I decided to publish some information online that will answer most of the questions.

Currently there is available inventory for a 300x90px (top right) and 468x60px (above first post) banners. The current price* for the 300×90 banner is $2 CPM (per 1000 impressions) and $3 CPM for the 468×60 banner.

I have the ability to geo-target any of the advertising banners, so if you are a Leica store in Germany for example, your ads can be displayed only in Germany. I can even narrow it down to a specific region, city, etc. Detailed stats will be provided by a third party software and each advertiser will have an account where they can monitor the daily performance of the advertising campaign (CTR, impressions, etc). I accept only photography related advertisers. If you are interested, you can contact me here.

* – Please note that those are the current advertising rates as of April 2011. As the banner inventory fills up, the CPM rates may go up as well.

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