Pixii announced that development of its next-generation digital rangefinder camera is essentially complete. The company describes the upcoming model as a true optical rangefinder for 21st-century photographers, featuring advanced technology and patents. To scale from startup-level production to industrial volumes, Pixii is now actively seeking investors, industrial partners, and collaborations with lens makers and other camera manufacturers. This has shifted the target launch to 2027. Previously, the camera was scheduled for the summer of 2026:
The next Pixii camera is expected to be released in the summer of 2026 (+ Pixii Black Friday Sale)
At the same time, Pixii has rolled out major software updates that bring much of the next-generation experience to current Pixii Max and Pixii+ cameras. These include a completely redesigned ultra-responsive exposure system, new highlight-protection logic to better exploit sensor quality, a rebuilt app with improved Android support, and a fresh, more immersive user interface informed by community feedback.
Pixii has reduced the prices of their cameras by up to $500:
Here are the details from Pixii:
About the Future
Here is the update you were waiting for. The future gets real, it’s running in our lab. The development of our next-generation product is essentially complete.
We think it can be a transformative camera: a true optical rangefinder, for photographers of the 21st century. We’ve got amazing technology, patents, and more.
“It’s the industry, …”*
Building like a startup got us so far, delivering a new product almost every year! We’ve raised our own bar — and the expectations of the market and of our customers. This future camera only raises them further. So for several months, we’ve been looking at options in the industry. These things take time, and supply chains aren’t built to turn on a dime. We’re now working on a timeline, with a target launch in 2027 – further out than we expected, as the next logical step is to build at scale.
* with a nod to a certain 1992 campaign.Build the Future with us
Our initial conversations across the industry have been interesting – revealing, even. We’re now selecting new partners to help us scale: investors and industrial partners with the capital to drive this transformation. We’re also starting discussions with other players in our industry – lens makers, fellow camera makers, who are expressing an interest in our technologies.
Software for a new camera
While we were inventing the Future, we never lost touch with the present. We’ve kept developing the camera software – and much of that next-generation work has been running great on the latest Pixii cameras. We have completely redefined the exposure system for ultra-fast reactions. With it comes a new Highlight Protection logic for extracting the maximum from the sensor quality. The camera becomes a totally different beast. We’ve rebuilt the app, in particular for better Android support. And, with the new user interface, you get an even more direct and immersive experience. This release benefitted particularly from the feedback of photographers in our community. More than an update, it’s a brand-new camera – it shows the extended capabilities of Pixii as a software-defined camera.
