
Engadget published several hands-on videos on the new Leica products: Leica M hands-on:
At the Extreme Sports Festival in Voss, Norway, everything happens at a really high speed. To make sure every moment is captured, Jonas Bendiksen uses The Leica S and the Leica Vario-Elmar-S 30-90mm f/3.5-5.6 ASPH. lens.

Leica S is the new medium format camera from Leica Camera AG. As expected, the camera uses the same 37.5MP sensor and has several improvements. See the press release below for more details. The Leica S is priced at $21,950. The synthesis of optimum imaging quality, perfect handling and outstanding speed Solms, Germany (September 17, 2012) […]

New super-wide lens with outstanding optical properties Solms, Germany (September 17, 2012) – Leica Camera has expanded the Leica S medium format system with the addition of a new lens, the Leica Super-Elmar-S 24 mm f/3.5 ASPH. Corresponding to a focal length of 19 mm in terms of 35 mm photography, this super-wide-angle lens guarantees […]

Accessory close-up lens extends the working range of the LEICA APO-ELMAR-S 180 mm f/3.5 Solms, Germany (September 17, 2012) – Leica Camera presents the Leica Elpro-S 180 close-up lens, a specially calculated accessory lens for the Leica APO-Elmar-S 180 mm f/3.5 that reduces the close focusing distance to 1.1 meters (approximately 3 feet, 7 inches […]

The first zoom lens for the S-System with exceptional imaging quality and low weight Solms, Germany (September 17, 2012) –Leica Camera presents the first zoom lens for the Leica S medium format system with the Leica Vario-Elmar-S 30-90 mm f/3.5-5.6 ASPH. The range of focal lengths covered is equivalent to that of a 24-72 mm […]

Enables control of perspectives while maintaining the highest possible imaging quality and optimum handling Solms, Germany (September 17, 2012) –Leica Camera presents the Leica TS-APO-Elmar-S 120 mm f/5.6 ASPH., the first fully-adjustable tilt/shift lens for the Leica S medium format system. This apochromatically corrected lens provides options for parallel shifting and tilting according to Scheimpflug […]