The Russian RIA Novosti news agency reports that the new Zenit M digital rangefinder camera is already available for sale in Russia – this was announced on a press event by the holding company “Schwabe” (part of Rostec).
The executive director of Rostec Oleg Yevtushenko stated that the company has received a lot of pre-orders and the first batch is already sold out:
“The significance of this event for us it is difficult to overestimate the long work, ranging from ideas cameras and ending with its incarnation, finally led to the main. The possibility of its acquisition, which appeared at the huge number of fans of” Zenith “and photographers around the world I think it’s something more. scale than the beginning of sales of a camera – a fundamentally new stage in the history of the brand, “- said the name of SA Zverev (CMH, is a CEO of Krasnogorsk plant” Schwabe “) Vadim Kalyugin.
Executive Director of “Rostec” Oleg Yevtushenko, for its part, is confident that the new product will be in demand not only in Russia but also abroad:
“It became clear before the start of stage serial deliveries We got a lot of pre-orders, and almost all the first party has found its customers So now we can talk about the success of the joint project..” Rostec “and the Leica on the revival of the legendary national brand” he said.
