
Another update on the “Leica – The Hunt” video that caused the Chinese government to ban the word “Leica” from social media – here is the official statement from Leica’s spokesman Dirk Große-Leeg (see the official statement from the ad agency here):
The latest short film from F/Nazca Saatchi & Saatchi: “Leica – The Hunt” I posted here on the blog a few days ago made the Chinese government ban the word “Leica” from social media… because the video refers to the famous “Tank Man” photo taken in Tiananmen Square (the videos keep being removed from YouTube one […]
The Brazilian ad agency F/Nazca Saatchi & Saatchi just released another promo video called “Leica – The Hunt“: Update – the videos are being removed from YouTube one after another (see this post from more info): The previous Leica films from F/Nazca Saatchi & Saatchi have won numerous awards. Additional information:
The “Leica 100” short film produced by FNazca S&S Brazil for the Leica Gallery Sao Paulo just won the Grand Prix prize at the 2015 Cannes Lions festival. In the past 64 years, this is the first time a Brazilian ad agency wins the Grand Prix: 1st Film Lions Grand Prix to F/Nazca Saatchi & Saatchi […]
To celebrate Leica´s 100th anniversary, Marcelo Ribeiro created this Leica DIY assembly kit. Update: this Leica DIY was created for the Leica Store Sao Paulo, by F/Nazca (Saatchi & Saatchi Brasil) to celebrate the 100th anniversary of the creation of the first Leica camera. The kit was supposed to be a gift for Leica Store SP […]
The short film “Soul“ which was created for the launch of the M-Monochrom camera in the Leica Store in São Paulo, won five awards at the Cannes Lions Festival and a total of 17 international awards. This controversial production was not associated with Leica Camera AG – it was created independently by Sentimental Filme production […]