Leica Boutique opens at Camera West in Rancho Mirage, California

By LR admin | Published: May 12, 2012

Allendale, NJ (May 11, 2012) – Leica Camera Inc., the legendary German camera and sport optics brand, announces the opening of the Leica Boutique at Camera West in Rancho Mirage, CA. Featuring an extensive selection of the Leica photography and sport optics product portfolio, the store-in-store retail concept provides an exceptional resource for professional and amateur photographers to experience Leica Camera firsthand. The Leica Boutique at Camera West will celebrate its grand opening on May 19, 2012 from 10:00 AM to 4:00 PM.

Read More »

Posted in Leica Press Releases| Tagged | 5 Comments

Videos from Leica’s May 10th event

By LR admin | Published: May 12, 2012

Few videos of Leica’s May 10th event from Leica Camera AG and Eric Kim:

Read More »

Posted in Leica M Monochrom| 1 Comment

New Leica products available for pre-order

By LR admin | Published: May 10, 2012

The new Leica products are now available for pre-order:

Adorama

B&H

DalePhoto

Check the posts bellow for additional coverage of the new Leica products.

Posted in Other Leica Stuff| 66 Comments

Additional coverage of the new Leica products *updated*

By LR admin | Published: May 10, 2012

The first previews of the new Leica products are already online (I will continue to add links to this post in the next few days):

Most of the new Leica products are now available for pre-order except the M9-P Hermes limited edition that will be available only in selected Leica Boutiques. There are also several new videos on the new Leica products:

Read More »

Posted in Leica M Monochrom, Leica X| 6 Comments

LEICA M MONOCHROM: THE FUTURE OF BLACK-AND-WHITE PHOTOGRAPHY

By LR admin | Published: May 10, 2012

Solms Germany (May 10, 2012) – Leica Camera AG presents the Leica M Monochrom, the world’s first digital camera exclusively for full-frame, 35 mm black-and-white photography. Featuring a sensor designed specifically for this purpose, the new addition to the Leica portfolio enables photographers to capture images in outstanding black-and-white quality, setting entirely new standards. The latest camera in the flagship Leica M-System, the Leica M Monochrom continues the successful story of the Leica rangefinder system, which has written numerous chapters in the history of innovative photography.

Read More »

Posted in Leica M Monochrom| 86 Comments

LEICA APO-SUMMICRON-M 50 MM F/2 ASPH: THE NEW MILESTONE IN LENS CONSTRUCTION

By LR admin | Published: May 10, 2012

Solms, Germany (May 10, 2012) – Leica Camera AG presents a new milestone in the history of lens construction: the Leica APO-Summicron-M 50 mm f/2 ASPH. With the goal of creating a lens that fully achieves the opportunities offered by high-resolution camera systems, Leica engineers have successfully redefined the limits of what is technically possible. The result is an extremely high-performance lens that sets entirely new standards and currently stands as an exceptional talent amongst the standard lenses of the Leica M portfolio.

Read More »

Posted in Leica Lenses| Tagged | 29 Comments

LEICA X2: THE NEXT GENERATION OF THE LEICA COMPACT DIGITAL CAMERA

By LR admin | Published: May 10, 2012

Solms, Germany (May 10, 2012) – Leica Camera AG presents the X2, a new addition to the X-line of compact digital cameras. Handmade at Leica’s headquarters in Germany, the Leica X2 features a new APS-C-format professional CMOS image sensor with over 16.5 megapixels (effective 16.2 MP). In combination with the high-performance Leica Elmarit 24 mm f/2.8 ASPH. lens, a classic focal length for photojournalism, this sensor ensures maximum image quality and sparkling brilliance. With its refined styling and high-performance technical features, the Leica X2 offers unsurpassed performance in a compact package.

Read More »

Posted in Leica X| 49 Comments